The Deloitte Talent in Insurance Survey 2015
Article Synopsis :
Insurance was ranked a lowly 19th out of 26 sectors by popularity among UK business students in 2015. In the looming digital talent war for millennials how might insurers compete?
The “Deloitte Talent in Insurance survey 2015 (UK)”, addresses the common perceptions graduates in the UK have about the insurance industry and suggests strengths insurers might play to better attract talent in the future.
Produced in collaboration with Universum, Deloitte surveyed 211,000 business students from more than 2,000 universities and institutes of higher education in 30 markets. Students were asked about their intentions, aspirations and expectations in relation to their career choice. The research uncovered three major (mis)perceptions about insurance careers:
- Insurance is a poor career platform
- Insurance is domestically focused
- Insurers lack innovation
The good news is respondent’s top-five career goals all map to insurance, its future if not its past:
- To have work-life balance.
- To be secure or stable in my job.
- To have an international career.
- To be a leader or manager of people.
- To be competitively or intellectually challenged.
The study finds UK students are above all aspirational. Insurers must re-think and re-package their hiring strategies presenting a dynamic future to attract the best of the lot.
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Digital Insurer's CommentsInsurers have historically attracted risk-averse candidates interested in security, with insurance careers viewed as safe over sexy.
We write a lot about technology, but the people selecting, implementing and tuning the technologies are the real difference makers moving forward.
Perceptions of the insurance industry (and career choice) won’t change anytime soon. Carriers with digital aspirations will use the research in this report to craft a successful message to millennial talent saying, ‘Yes we’re an insurance company, but here’s how we’re different, and here’s why you should care.’
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