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Arthur D. Little

Arthur D. Little has been at the forefront of innovation since 1886. We are an acknowledged thought leader in linking strategy, innovation and transformation in technology-intensive and converging industries. We enable our clients to build innovation capabilities and transform their organizations. ADL is present in the most important business centers around the world. We are proud to serve most of the Fortune 1000 companies, in addition to other leading firms and public sector organizations. For further information, please visit


Finnovating is a Matching as a service platform that enables X-Techs from all around the word to connect , collaborate and get the funding they need to grow from investors and corporations globally. The Finnovating platform is a space were the key players of the Tech industry can connect together easily and boost global Tech innovations.


Sønr is the world’s most comprehensive source of innovation intelligence. It is a subscription platform used by some of the best known insurance companies globally.

It tracks millions of companies around the world and provides insight on the latest market trends, the startups and scaleups reshaping the industry, and intelligence on how other big insurers are innovating.

Sønr includes a suite of tools designed for teams to better collaborate and connect. From recording meetings to capturing and sharing Notes, to being able to track and share activity across the company using Watchlists and CRM boards.

The platform is backed up by a team of consultants, researchers and analysts who support clients in discovering and creating new business opportunities.

Know Your Customer Behaviour – Wipro Insurance Journal

Article Synopsis : 

Digitisation has given wings to customer’s expectations and they are getting increasingly fickle. The insurance customer’s requirements are changing at a rapid pace and insurers business model needs to adapt to transformed requirements. Insurers require real customer insight in order to develop relevant products that get delivered through desired channels.

Get a Better View of Your Customers –

In its Insurance Journal, the guest author from Celent, Wipro contrasts the traditional customer to the new age hybrid customer in “Know Your Customer” section, on page 32, and presents the challenges insurers will face in the digitisation process. Key challenges highlighted in the report are:

• Lack of insight into available customer data
• Lack of up to date data on your customers
• Lack of customer single view operational model
• Lack of skill set to gain insight from unstructured social platform data

The study suggests insurers should do the following things in order to address the challenges related to unstructured and unlinked customer data:

• Assemble customer data and use it in communication and personalisation
• Be responsive to all the distribution channels
• Adopt marketing and sales strategy which complements and integrates with the digitisation process

Link to Full Article:: click here

Digital Insurer's Comments

Emergence of new technology and distribution channels present opportunities, not threat before insurers. As delivering great customer experience is going to be the key contributor towards profitability, insurers are advised to make an investment in the field of data and predictive analytics.
Link to Source:: click here



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