Sign up and be the first to know

About Hugh Terry & The Digital Insurer

Hugh Terry & The Digital Insurer Video

Contact Us

1 Scotts Road
#24-10 Shaw Centre
Singapore 228208

Write an article

Get in touch with the editor Martin Kornacki

email your ideas at martin.kornacki@the-digital-insurer.com

Pre Registration Popup

itcasia2020 Registration Popup

Share Popup

Prime Member: Find out more

Access a unique programme!
  • 56 pre recorded lesson of online content from industry experts over 7 courses
  • The best in digital insurance for practitioners and by practtioners
  • Online MCQ after each lesson
  • Join the discussion forum and make new friends
  • Certificate upon completion to show your expertise and comitment
  • 3 months to complete
  • Normal price US$1,400 Your Prime member price is US$999
  • Access to future versions included in your Prime membership!
Become a member

Prime Member: Contact Us

REach out to us. Please fill up the form below
  • Let us know how we can help. You can expect a response within 24 hours

Finalist of The Digital Insurer’s European Insurance Innovation Award 2017 – HDI Sigorta

Thank you, HDI Sigorta!

On 19th September 2017 the final presentations for The Digital Insurer Insurance Innovation Awards were held.

In this unique format four finalists presented online to The Digital Insurer community.

The three other finalists were:

Thank you again to all the companies who made submissions, shared their innovations and showed they are working together to accelerate the digital transformation of insurance.

Learn more about HDI Sigorta – Their submission statement

Please watch our video on https://youtu.be/3SyLguLis5s

In the Digital Age we currently reside, more than half of all smartphone users wake up with their phones.

Our society has become dependent on smart devices and social media to a point that social media platforms such as Facebook, Twitter, Instagram, and YouTube have become part of our daily vocabulary and has influenced the way we interact.

At HDI Sigorta, we value the importance of social media marketing and its role in keeping up with the pace of ever evolving consumer behaviour and understanding the needs of our customers.

Becoming easily accessible and keeping continuous customer engagement provided by social media is also one of the pillars of our marketing strategy.

Keeping this in mind, we have decided to enhance our social media outlet. Using Facebook’s recently launched Messenger BOT infrastructure, we have developed Facebook’s first insurance application and we called it HDIBOT.

HDIBOT creates a touch point so that our customers can have an easy and fast access to our services and in return we have a chance to understand their needs and purchasing behaviour. We connected our 1.500 agents with 14 million Facebook users.

Our customers can purchase insurance products, inquire the status of a claim file, and send us any missing claim document via HDIBOT.

The application starts upon clicking the send message button on the HDI Sigorta Facebook page, and HDIBOT appears on the screen, providing support to the customer about the services via step by step instructions.

Transactions related to Motor Third Party Liability, Motor Own Damage and Travel Health Insurance are directed to an agent chosen by the customer, so that all business partners of HDI Sigorta are included in the process.

The customers can get a quotation for any type of product with only 2 simple questions. Following the receipt of the quotation, the agent calls the customer to conclude the transaction.

Furthermore, by inquiring the status of a claim file and completing any missing document or information via HDIBOT, the customers can complete the claim procedures in a much faster way in comparison to the call centre process.

Our short-term target is to include all after-sale services within the HDIBOT frame, providing whole range of services to our customers and agents on a 24/7 basis.

HDIBOT will provide HDI Sigorta with a substantial amount of data on consumer behaviour so we can design products that leverage the information collected and deliver insurance solutions that creates value.

HDI Sigorta will continue to work with a sustainable focus on customer satisfaction by closely monitoring the ever-changing needs and behaviours of our customers.

Presentation

Comments

';

Livefest 2019 Register Popup Event

Livefest 2019 Already Registered Popup Event

Livefest 2019 Join Live Logged-in Not Registered

Livefest 2019 Join Live Not Logged-in