Gen Re has entered into an exclusive agreement with PAI Health to bring insight on the cardiorespiratory fitness of customers.
Gen Re and Pai Health have worked together for 18 months to tailor the PAI proposition for the insurance industry. The proposition will be powered by Personal Activity Intelligence (PAI) which recommends personalized activity levels for optimal mortality risk reduction from cardiovascular disease and other lifestyle diseases. PAI was developed to offer single, easy-to-understand activity tracking metrics that could help people manage their health.
PAI helps users by motivating them to move with a simple goal which is personalized to each user’s experience. It tracks all activities based on heart rate data and translates them into an easy-to-understand score that gives customers an insight into how the activity impacts their health.
How PAI works?
PAI calculates a score based on a user’s physical activity. The total PAI score is based on a rolling 7-day window, and maintaining a PAI score of 100 or more is said to have maximum health benefits.
Sally Powell, Chief Commercial Officer, PAI Health, said, “PAI Health’s global strategic partnership with Gen Re comes at the right time as the insurance industry is being challenged by customers to provide digital health solutions that are highly personalised and provide health protection day to day. Gen Re’s global presence combined with our unique solutions makes us ideal partners to co-develop digital insurance solutions that provide significant value to insurers and their policyholders.”