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Datong Broker

In Action Summary

Datong insurance broker, one of China’s most successful insurance intermediaries, with a service network covering over 20 Chinese provinces has jointly launched a new agent app in collaboration with eBaoTech. The Kuaibao app unites Datong’s entire agency on one platform to sell insurance products, provide after sales service, and enable internal sharing and study.
Kuaibao is also providing actuarial calculations, benefit demonstrations, and information exchanges and sharing in just 1.5 months, setting a new benchmark for similar projects in terms of development speed and depth. So far, more than 200 life insurance products from roughly 20 insurance companies have been featured on Kuaibao app.

Kuaibao app reflects an increasingly popular strategy for incumbent insurers and brokers where rather than competing directly with China’s internet giants, traditional brokers are partnering with insurtech providers

Datong’s assistant president has remarked that “we look forward to collaborating with eBaoTech to introduce more cutting-edge innovations in the industry in the future,” Zhang Hongkun, Assistant President at Datong commented on the launch of Kuaibao.

On Ebao’s side, eBaoTech’s founder and CEO has identified Datong “as a visionary innovator in the industry, Datong has developed the ‘agent entrepreneurship + company platform’ sales and management model. eBaoTech is honored to be able to partner with Datong and provide key technical support and consulting services to implement this model and its O2O (online to offline) strategy.”

Ultimately, this Kuaibao initiative reflects an increasingly popular strategy for incumbent insurers and brokers – rather than competing directly with China’s internet giants, traditional brokers are turning to local insurtech providers to gain an edge online while simultaneously bolstering their offline capabilities.

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