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AXA partners with Mynt and MicroEnsure for digital insurance app

In View Summary

In the Philippines, AXA has partnered with Mynt and MicroEnsure to provide digital insurance coverage through GCash Insure. GCash Insure is an extension of Mynt’s GCash app which is a mobile-based payment provider.

The partnership provides financial protection in an event of hospitalisation, accident or death. The solution is offered via telemarketing allowing customers to get life and personal accident insurance cover with insurance coverage of P200,000 and provides daily income insurance of up to P10,000. The solution is available in bronze, silver, gold and platinum and can cover up to three persons.

GCash Insurance helps users get insured via text

The solution is easy to purchase and affordable. Customers need to be fully verified users and should be 18 to 65 years old. The coverage includes:

  • Personal Accident: In the event of an accident or injury, a sum of money pays out to support bills, recovery, and cover for overall financial support.
  • Term Life: In the event of death a sum of money pays out to ensure that dependents and family are provided with financial support.
  • Daily Hospital Income: In the event that a policyholder gets hospitalised, the coverage helps shoulder their daily expenses for their stay.

To avail claims, the policyholder has to send an email with all supporting details, and payments to the insurance can be made via SMS, following which GCash Insure will deduct the amount from the users GCash account. Currently, users can only have one policy at a time.

The Digital Insurer's View

Insurance customers are looking for easy and smart solutions with on-demand services via mobile. GCash Insure aims to provide simple on-demand insurance services with faster claims, premium payment reminders and real-time policy information.

Additionally initiatives like GCash’s mobile app help insurers gather valuable information on customer behaviour, claims, demographics and insurance usage, to develop fresh insights about their target audience. These insights can prove instrumental in developing relevant products in future.

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