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Adlib – Automated data capture

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In Action Summary

Adlib is tackling one of the most vexing questions facing aspiring digital insurers today. Specifically, how to make sense of terabytes of unstructured data spewing out from social media platforms, wearables and internet enabled devices.

By leveraging the power of Google Cloud Platform, Adlib’s automated data capture unlocks the value of unstructured content and helps insurers:

  • Reduce claims processing time (in some cases from days to minutes).
  • Improve the overall customer experience by enabling the search of previously unstructured data sets.
  • Increase operational efficiency by reducing manual processes and increase visibility into internal communications channels.

Essentially, insurers that choose to utilise Adlib can draw actionable insights from otherwise unintelligible data sets. The Adlib platform ultimately gives insurers full visibility and understanding of content including emails, text, printed documents, images etc, leading to greater control and the ability to meet claims processing protocols and information governance objectives.

As legacy IT systems are still restricting some insurers that are striving to evolve to lighter, nimbler architectures, which lend themselves to the lean startup model, Adlib wants to be seen as a key enabler of this transformation in content standardisation, conversion and classification solutions.

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