Since our foundation in 1902, the Dai-ichi Life Group has always put the customer first. This philosophy continues to guide us as we move forward. We contribute to local communities by passing on peace of mind through providing life insurance and related services. As part of the Dai-ichi Life Group, all our companies will continue to stand by the side of our customers and their loved ones, for life.
The Dai-ichi Life Group has adopted Thinking People First as its medium- to long-term Group vision. Based on this vision, we will always take a sincere approach to stakeholders such as customers, society, shareholders and investors, employees, and others who are involved in the daily activities of our company, act accordingly, and aim to be the ‘First in Quality’, ‘First in Productivity’, ‘First in Vital and Energetic Employees’, and ‘First in Growth Potential’. Ultimately, our goal is to be the number one customer-supported company.
We plan to accelerate the development of our international life insurance business. As we continue to help the local life insurance market to evolve and improve penetration, we expect further contribution from our international life businesses to the Group profit.
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